Gucci and Disney have come together to celebrate 2020’s Chinese New Year

Gucci’s special ‘Disney X Gucci’ to commemorate Chinese New Year

The Year 2020 has already brought a surprise for the fans. All the fans of the iconic Disney mascot, Mickey mouse, can grab special Disney goodies designed by Gucci as one of their collections for this year. This isn’t the first time that the two giant companies came together, however, this time Disney and Gucci paired up to launch a Mickey Mouse special collection to celebrate the Chinese New Year.

Gucci and Disney come together to celebrate 2020’s Chinese New Year.
Picture: Gucci

Although the Chinese New Year is at the end of this month, 25th January, Gucci is celebrating the annual event early by dropping the collection ‘Disney X Gucci’ titled the ‘Year Of The Mouse’ tomorrow. This year’s New Year theme revolves around a mouse or a rat depending upon the translation. So, the Italian fashion brand is releasing a vast collection of apparels and accessories for both men and women embellishing with everyone’s favourite Mickey Mouse on them.

The Italian fashion designer and creative director of Gucci, Alessandro Michele’s blended his aesthetics to the world of Mickey & friends in his signature appealing way. The companies staged a campaign shoot at the happiest place on earth, Disneyland, where photographer and director Harmony Korine shot Gucci ambassador and actress Ni Ni, actor Earl Cave and designer, stylist and poet Zoë Bleu. They hung out with Mickey Mouse in front of Sleeping Beauty’s castle, got locked up in jail in Toontown, and spun around in teacups wearing Gucci cardigans.

The collection launches in stores and online on January 3rd at Gucci and at selected retailers worldwide. You can shop Disney X Gucci’s Chinese New Year collection on MATCHESFASHION.COM’s website as well ahead of the festivities on January 25.