Selena Gomez is all set to launch her own beauty line ‘Rare Beauty’. Here’s everything you want to know after the latest announcement.

After having a successful career in singing, it seems like the pop star is all ser to try her luck in the makeup cosmetics sector. Yes, after Kylie Jenner and Rihanna, we have our own Selena Gomez launching her own makeup line.

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So my rare video is out! So I’m posting a few pics from that day

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Selena Gomez Is Promoting Her Brand New Makeup Line.

The singer is launching her own beauty line, Rare Beauty. She went to her Instagram page on February 4, 2020, and announced this news. She said that she has been working on this project for the last two years.

The singer was seen to be Sporting a bold red lip and sparkly eyeshadow, both are products of Rare Beauty. Selena Gomez announced that her new brand is launching exclusively online and will also be available in Sephora stores in the Summer of 2020.

Selena Gomez Tells Us What Is This Brand All About? Details Given Below.

The singer further stated that she wants it to be more than just a brand. She rather wants in to be a lifestyle. The singer expressed her desire to build a brand that real people of all different backgrounds can get excited about. After she did an Instagram live, Gomez followed up with an Instagram post to promote her beauty line.

As the singer is all about this makeup brand, she opens up about the name and it’s significance as well. Selena says that Rare is about all those people who are comfortable with themselves and who they are. It is about how you see yourself rather than how other people see you. The singer is all hopeful about the line of cosmetics as she has been working for a long time for this. Fans are also excited as well.